Reggae star Tarrus Riley, one of this year’s headline acts, served notice that he will be a hard act to follow when he delivered a well received three-song cameo at Tuesday night’s Reggae Sumfest reception at the Pier One Complex, in Montego Bay.
The reception was designed to update the media, sponsors and well-wishers on the promoter’s state of readiness for the annual festival, which will unfold between July 13 and 19 at the Catherine Hall Entertainment Centre, in Montego Bay.
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TARRUS RILEY was just another struggling singer looking for his big break five years ago when he entered the Tuff Gong recording studio to cut Challenges, his debut album. Still riding high on the success of Parables, his second set, Riley has teamed with VP Records to give Challenges a new lease on life.
VP will re-release Challenges on July 1, to capitalise on Riley’s popularity, which peaked with the wildly popular Parables, which was released in 2006.
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On Wednesday, June 4, Ocean Spray announced Jamaican reggae sensation and Male Vocalist of the Year Tarrus Riley as their official spokesperson for the new local advertising campaign.
The launch took place at the Grogge Shoppe, Devon House and featured performances by Dean Fraser and Tarrus Riley. MCs were comedians Ity and Fancy Cat, whose performance included a spoof of an Ocean Spray ‘bog’ commercial. Ocean Spray’s new TV commercial, featuring Tarrus Riley, was also launched.
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Saturday, June 28, 2008
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